Wande Lawal is a Multidimensional Creative and Founder based in Miami. Her work spans creative direction, narrative strategy, photography, and writing — With a unified approach that choreographs emotion, cross-cultural connection and intentional design. Guided by themes of rest, identity, and transformation, she creates through image, word and concept, weaving art and strategy into a cohesive language.
She is the Founder and Creative Director of YOOT SWIM & THE YOOT SWIM CLUB, a contemporary swimwear and lifestyle brand redefining rest, tasteful living and modern femininity. Through YOOT, Wande leads creative vision, brand strategy, and product direction, building worlds that center presence, pleasure, and cultural meaning.
Alongside her creative practice, she works as Technology Consultant, collaborating with engineers and product teams to shape thoughtful, forward-thinking and ethical technology solutions —bridging structure and intuition, logic and feeling. At her core, Wande is drawn to life’s quieter luxuries: sunshine, summer, play and the kind of expression that is true and unforced. Her work reflects a belief that the most enduring brands and ideas are those that feel both intentional and alive.
Partnership & Collaborations
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